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No is not Enough and the World we Want
                        January 2018


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I just had to say a few words after reading Naomi Klein’s book because it seemed so right for the moment towards the end of 2017.

 

Naomi Klein knows her audience is progressive and she knows adding some facts about the beginning of the Trump Presidency will appeal.  In her 2017 book No is Not Enough: Resisting the New Shock Politics and Winning the World We Need (Knopf), Klein delivers in her clear biting style. But this little yellow book has a big message. Keep your cool as the shocks and absurdities of the Trump era continue. Keep your sights on the world many of us want. Klein knows that the 1915 “Leap Manifesto” that outlined such a world excited a lot of people. I say more about it below.

 

The book follows the practice of other authors by making reference to her earlier books. Yet for her, the earlier books tie in with Trump clearly and well. Klein’s No Logo  (1999) explored a transition in sales in which a corporation needed just a known brand name and a related image that gave people a sense of belonging to a club. Goods came from wherever and it was the image and name and sense of membership in that society that sold.

 

Part I of No is Not Enough tells “how we got here.” The first three chapters explore Trump and family as the ultimate brand in the new world of brands and logos. The Trump Florida resort Mar-a-Lago can increase prices and increase sales on account of a US President now spending time there - at public expense. Klein contends that the Trump logo combined with the White House is an ultimate conflict of interest and Trump and his family are making, and will make billions of dollars out of the coinciding of brand and White House. She does a good job showing this.

 

Her earlier book The Shock Doctrine (2008) explored how big social shocks could disorient a society like Poland, allowing the corporate sector to impose its agenda with big changes and without questions. A shock can be a 2001 terrorist attack – that paved the way for war and legislative changes that altered civil rights. But with Trump, the initial shock is that he’s President – and producing a rapid-fire bewildering and disorienting sequence of smaller shocks. Then there are climate-induced hurricanes etc. that can create a moment for corporate sector exploitation as a shock effect. That comes up in Part III where she explores how things could get worse.

 

Meanwhile, Part II is about “Where We are Now: Climate of Inequality.” I see this as climate and inequality. She sets out what we may have heard elsewhere about the serious climate change dangers and challenges, now sidelined by Trump in the US. She reminds us that US society has serious inequalities. There is violence against women. There are migrant workers a low pay and high risk. There are blacks filling the jails. There were bailouts for banks following the 2008 financial collapse.  Bankers involved were let off scot-free. Minimal financial regulatory changes were made. There were bailouts for corporate automakers. But the people affected by the collapse, and the black community was particularly badly hit, were left to sort things out on their own. The taxpayers are paying the bills.

 

Some of the reading on climate is painful. Back in 1978 Exxon did its own research taking CO2 samples from its tankers and making state of the art climate change models predicting such things as ocean rise. Its own scientists warned the corporation then that the general scientific understanding was that humans were influencing climate change by the release of CO2 from burning fossil fuels.  This company was particularly involved in efforts to add confusion around the cause of global warming and climate change. At the time Klein wrote, the head of Mobil-Exxon was part of the new White House administration. Indeed, very early in the book, Klein makes sure we see the obvious. Trump and his team are the rich corporate leaders of the United States. The corporate elite no longer influences the White House; it occupies the White House. They are white. They are not women.

 

Part IV moves into optimism. The bad shocks of Part III, including possible wars occurring near petroleum producers, which then drive up the prices for Mobil-Exxon, are only part of the story. Occupy Wall Street emerged after financial help after the 2008 crash went only to banks and car manufacturers. Black Lives Matter has grown out of the continuing deaths of blacks. And a huge march led by women coincided with the Trump inauguration. Argentina said no to its supposed only solution in a financial crisis – and survived. Spain did not respond to the bombing of its subway with massive law changes and new wars. But Klein goes beyond this.

 

Klein is aware that climate change requires not just a “no” to business as usual. It requires a seismic shift in the nature of the energy economy to dominant green wind and solar energy. Not long ago, that seemed questionable. Now a shift to green economy has been modelled in parts of the world and widespread change appears feasible to more and more people like me reading the reports. The shift can create jobs locally where energy and jobs are needed, and where fossil fuels from afar or from dirty sources are not needed. There are stories of farmers and cooperatives running local power utilities in Scotland and in Denmark. Green energy doesn’t need a small elite team like a nuclear reactor. It doesn’t need big time investor corporations. It could provide new long-term local work for the US workers whose former jobs left the US with big business – the very people that Trump says he wants to help. Klein notes that this is good news for many of us, but it is bad news for big international corporations and especially bad news for the super big oil corporations.

 

Often among the marching or camping crowds, Klein notes, people with a range of concerns are now acting together and learning about each others’ issues - black lives and violence against women and jails and migrants. She was particularly moved by the success during the lead up to the last 2015 Canadian election of the “leap manifesto.”

 

The manifesto claims that climate change and accumulated social needs require a leap right now – not an evolution. The moment calls for a full agenda of reforms - now:

 

“We could live in a country powered entirely by renewable energy, woven together by accessible public transit in which jobs and opportunities … eliminate racial and gender inequalities.”

 

The manifesto calls for implementing the UN Declaration on the Rights of Indigenous Peoples. It says no to more big projects that lock the country into resource extraction for future decades. Communities should control the new renewable energy systems. Indigenous people should be the first to receive public support for their clean energy projects, along with communities that have experienced health problems from past industrial activities. Energy-efficient homes should be built and retrofits provided for. There must be training opportunities for workers in the fossil fuel sector so they could participate in the clean energy sector.

 

A shift to more local and ecologically-based agriculture is called for. There should be an end to trade deals that interfere with rebuilding local communities and with protecting the environment. The shift should emphasise low carbon sectors of the economy like caregiving, social work and education  - and it should add a childcare program. We should re-examine the possibility of a universal basic annual income like the one that was briefly piloted in Manitoba. We should end fossil fuel subsidies. We should hold town hall meetings about the leap manifesto across the country.

 

So there you have it – my quick reflection of a brisk activist’s book that’s right for the moment.

 

I think she’s right that more people are now comfortable with a changed agenda on account of the world climate and concern for human survival. She knows we might fail. But her message for the Trump era is right on. Ignore the shocks and the idiocy – however big and bad. Just bash on with these needed shift changes. Bring in the clean energy. Hold back on more fossil fuels.


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